The .love Domain: An Ending for Work Built on Attachment
.love entered the root zone on 25 March 2015 under an ICANN registry agreement dated 22 December 2014, and the contracting party today is Waterford Limited, formed in the Isle of Man. Four letters carry a feeling recognised nearly everywhere, so the address reads across markets without translation. The nTLDstats page accessed on 12 August 2026 shows 102,820 registrations, of which 62,986 sit in the zone file.
Wedding and engagement sites, couples' pages, gift and florist shops, introduction platforms, animal rehoming projects, fundraising campaigns and brand loyalty programmes all use the zone. The agreement defines no eligibility condition. Try candidates through a .love domain search, and look at the .dating page.
For this ending the party named in the IANA root zone record is Waterford Limited, yet statistics sites still display the name of the original applicant. That happens because three separate facts can change independently across an extension's life: the party to the agreement, the commercial brand marketing it, and the provider that actually runs the register. Keep the three apart when you judge an extension, because contractual obligations attach to the organisation named in the ICANN agreement. A company name you meet in a secondary source may simply describe an earlier chapter.
.LOVE Domain at a Glance
- Sponsoring organisation Waterford Limited (Isle of Man)
- ICANN registry agreement 22 December 2014
- Root zone record 25 March 2015
- Registered domains 102,820 (nTLDstats, 12 August 2026)
- Present in the zone file 62,986 names, about 61%
- Document Requirement No documents are required to register a .love domain
- Character Length 1 - 63 characters
- Registration Period 1 - 10 years
- Name Server Count 2 - 10 servers
.love Domain Prices — No Surprise Fees
Registration, transfer and renewal fees are listed separately. The renewal price can differ from the first-year price, so you see both up front.
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New Registration
$9.99 /year -
Transfer
$26.00 /year -
Renewal
$28.60 /year -
Restore
$219.90 -
Late Renewal
$5.72
Included With Every .love Domain
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Free DNS management
Change A, MX, TXT and CNAME records yourself from the panel — no waiting on anyone when you move a site or mailbox.
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Domain lock
While the lock is on, nobody can move your domain to another registrar without your approval.
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Domain forwarding
Point the domain at your existing site, a campaign page or a social profile — at no extra cost.
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Free WHOIS privacy
Your name, address and phone stay out of public WHOIS records, which cuts down spam and scam calls.
.love Domain Lifecycle
What happens day by day after it expires
Day 0 is the domain's expiry dateIn short: your .love domain is put on Client Hold on its expiry date, so the site and e-mail stop that same day. You can still renew during the first 20 days, but from this point a late renewal fee is added on top of the renewal price. On day 20 the registration is deleted and until day 50 only a paid restore brings it back. Nothing at all can be done in the 5 days that follow, and on day 55 the name is open to anyone. There is exactly one way never to enter this chain: keep auto-renewal on.
Domain Is Available (Available)
A .love address at this stage has not been taken yet, and it goes to whoever registers first. Check the name you have in mind — if it is free, it can be yours within minutes.
Domain Is Active (Active Period)
Once registration is complete, the domain is registered to you for the term you selected. You can renew at any point before it expires to keep it active, or switch on auto-renewal so you never have to watch the date.
Renewal Window (Client Hold)
On its expiry date your .love domain is put on Client Hold: the site and e-mail go down that day, but the registration is still yours. A single renewal within these first 20 days brings everything back exactly as it was — nothing is lost. The only difference is that a $5.72 late renewal fee is now added to the renewal price; renewing before the expiry date avoids that fee entirely.
Redemption Period (Redemption / RGP)
On day 20 the registration is deleted and the 30-day redemption period that ICANN requires of every gTLD registry begins. The name is not released to anyone during this time; only you can take it back, by paying the restore fee, until day 50. That fee is far higher than a renewal — renewing on time is always the cheaper route.
Pending Delete (Pending Delete)
Once the redemption window closes too, the domain enters its final 5 days and there is no way back. Neither renewal nor restore works here; nobody — your registrar included — can return the name to you. The registry uses this window as the last hold before the name goes back into the pool.
Open to Anyone Again (Released)
On day 55 the name .love returns to the pool and anyone can register it. Sought-after names are often gone within seconds, and there is no guaranteed way to get one back. Yet staying out of this timeline is entirely in your hands: leave auto-renewal on and the expiry date will never catch you off guard.
The timeline above is the schedule Atak Domain applies and publishes. The ICANN chart you will find elsewhere shows a renewal window of up to 45 days after expiry; ICANN's policy on expired registrations (section 2.2.1) lets registrars delete an expired domain at any time, provided they disclose their policy in advance. We apply that window as 20 days and publish it here in plain sight. Full text of the policy: ICANN Expired Registration Recovery Policy
.love Domain Specifications and Registration Rules
Registration conditions, supported features and the registry's own timelines in a single table.
.love Domain Registration
- Document Requirement No documents are required to register a .love domain
- Character Length 1 - 63 characters
- Registration Period 1 - 10 years
- Name Server Count 2 - 10 servers
.love Domain Support
- IDN Support Yes
- Transfer Support Yes
- Late Renewal Support Yes
Frequently Asked Questions About .love Domains
The questions people actually ask before registering — answered plainly.
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Yes. A pair of names with a date reads instantly against this ending.
Joining the couple's names in the stem produces a short, memorable address that also prints cleanly on an invitation. Keeping the page afterwards as a photo archive and thank-you note is common practice. Test candidate patterns together through the bulk domain name search.
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Yes. The agreement defines no eligibility condition.
Loyalty programmes, fundraising drives and customer thank-you pages sit naturally here because the word itself carries an emotional promise. A campaign page that fails to keep that promise, however, works against you: keep comment and reply channels open, and when the campaign closes publish the outcome rather than leaving the page empty.
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Of 102,820 registrations, 62,986 sit in the zone file, about 61 percent.
Two names in five are attached to no site, and some of those are personal addresses abandoned after a wedding. The rule that follows: patterns joining two personal names remain largely open, while single-word emotional stems have gone. Confirm the status of a name through whois search.
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Read the IANA root zone record; the contracting party is stated there.
Statistics sites and news sources often keep displaying the original applicant or a pre-transfer operator. The organisation named in the ICANN agreement is the one carrying the contractual obligations, while the brand doing the marketing and the company running the technical register may both be different again.
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Yes. Pages sharing photographs and guest lists still carry personal data.
Guest lists, travel details and gift preferences are personal information, and because browsers warn on pages without a certificate your guests may hesitate to open the address at all. The operator enforces no mandatory HTTPS regime in this zone. Review the options on the SSL certificate page.
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